One creative lead from concept to final frame. I direct and photograph campaign work for lifestyle, apparel, food, and outdoor brands that take their visual identity seriously.
Most brands hire a producer to plan the shoot and a photographer to shoot it. I am both.
One point of contact, one creative vision, and no handoff where the idea gets lost. Ten years of commercial work, a fractional marketing background, and a cookbook that sold close to 10,000 copies. I think like a brand, then I shoot like one. Andrew White · Andrew White Creative
A decade of brand, apparel, food, and editorial work across the country. View the full portfolio →
Concept, casting, location, crew, and schedule under one budget. I run the shoot so you are not coordinating five vendors.
Campaigns, lifestyle, apparel, and product built to carry a brand across every channel it lives on.
Restaurant campaigns, food brands, and editorial features with a decade of range behind the lens.
Full team productions on site. Consistent, on-brand results with a 48 hour turnaround.
We get clear on the goal, the audience, and what the work actually needs to do.
I handle concept, crew, location, and logistics so the production runs clean.
I direct and shoot the campaign on the day, photo and motion.
Edited, color-graded assets sized and ready for every channel.
Andrew White · Austin, TX
I produce and shoot brand work for companies that care how they look. Hypebeast, HOMAGE, Sole Classics, HOKA, FX Networks, Jeni's, and Ransom Supply have all trusted me to run the vision and hold the camera.
Before freelance I spent years as a fractional marketing director for restaurant and lifestyle brands, and co-produced Cooking Through Columbus, a cookbook that sold close to 10,000 copies through more than 75 restaurant partnerships. That mix is the point. I understand the strategy a campaign is serving, then I build and shoot the work that delivers it. I run solo and scale with trusted contractors when a production calls for it.
Tell me about the brand, the timeline, and what you need the work to do. I reply to every serious inquiry within a day.
alw@andrewleewhite.com